Role Overview
Games and interactive experiences are how many people will first meet ZARO and the ZaroVerse. As Head of Gaming & Interactive Experiences, you'll own the gaming and interactive roadmap: titles like MemeWars, Portal Pop, park-linked AR experiences, and future concepts we haven't announced yet. You'll run a portfolio that spans fun, simple experiences and deeper, story-driven games – always staying true to the characters and values.
Key Responsibilities
- Define the overall gaming & interactive strategy for ZaroVerse: game types and platforms (mobile, web, AR, park-linked, casual/PC), and internal vs external development decisions.
- Prioritize and shape the portfolio roadmap: which concepts to build first, how they connect to each other and to the wider universe.
- Lead or oversee game design for key titles: core loops, progression, monetisation that respects players, not exploit them.
- Select and manage development partners and studios where needed; build an internal team where it makes sense.
- Ensure all games feel authentic to ZaroVerse – visually, narratively, and ethically.
- Coordinate with Head of Web3 & Token Ecosystems on any in-game items, cosmetics, or rewards that use tokens or loyalty mechanics.
- Integrate ZaroLand parks and physical experiences where relevant (AR trails, in-park quests, cross-platform events).
- Work with Media & Marketing on trailers, content beats, and launch campaigns.
- Set and track KPIs for engagement, retention, and satisfaction; evolve titles based on player data and feedback.
What You'll Bring
- 7–12+ years in game development or publishing, with experience as a producer, game director, or head of product.
- Strong background in designing or managing live games (mobile, F2P, casual, or mid-core).
- Experience managing external studios or building internal teams.
- A clear philosophy about fair, player-respectful design, especially when tokens or rewards are involved.
- Comfort working in a cross-functional setup with creative, tech, web3, and marketing teams.