Your toolkit for shaping ZARO’s cultural legacy.
ZARO isn’t a mascot you consume. He’s one you co-create. Artists, meme lords, storytellers, and remixers — this is your invitation. Read the full Guidelines, and shape the ZaroVerse.
The strongest community creations may be invited into official ZaroVerse Studios projects in the future.
Be Creative, Community-Centric, and Consistent (but not rigid). We encourage originality, remixes, and building with the community in mind.
ZARO is curious, joyful, and communicates through memes. ARC-7 is the silent, analytical watcher. Respect their core personalities.
Use the official logos, color palettes (Zaro Yellow, Zaro Black), and the Inter font family. Do not distort or alter the core assets.
Our voice is playful, mysterious, and meme-savvy. We're smart but not arrogant, and always authentic.
You CAN create fan art, memes, and non-commercial content. You CANNOT create hateful content or commercial products without permission.
Share your creations on social media using the hashtags #ZaroVerse and $ZARO. Your work is the lifeblood of this universe.
These are the emotional boundaries that define how ZARO and ARC-7 can be portrayed. Respecting these ensures brand consistency and protects the characters' integrity.
These principles define the storytelling rules of the ZaroVerse. All content — official or fan-made — should respect these foundations.
Everything must be understandable without language
Characters must remain emotionally consistent
No plotlines involving violence, tragedy, or death
No political or controversial themes
Stories revolve around exploration, community, curiosity
ARC-7 never speaks
ZARO remains morally consistent across all media
Understand what each element of the ZaroVerse represents in the story universe.
Represents nature, emotion, and childhood wonder. The heart of the universe.
Represents code, truth, logic, and future technology. The mind of the universe.
Represent cultural archetypes from internet culture worldwide.
The fusion point between nature and fantasy. Where stories come alive.
The parks & resorts loyalty token on BNB Chain — connecting ZaroLand parks, hospitality, and in-park experiences. Earn through visits and redeem for perks.
Content that violates these guidelines may be flagged, reported, or result in exclusion from official collaborations. We take character integrity seriously to protect the community and the brand.
When in doubt, reach out to the team before publishing.