Creator & Brand Guideline
Your toolkit for shaping ZARO’s cultural legacy.
ZARO isn’t a mascot you consume. He’s one you co-create. Artists, meme lords, storytellers, and remixers — this is your invitation. Read the full Guideline, and shape the ZaroVerse.
Guideline Highlights
Be Creative, Community-Centric, and Consistent (but not rigid). We encourage originality, remixes, and building with the community in mind.
ZARO is curious, joyful, and communicates through memes. ARC-7 is the silent, analytical watcher. Respect their core personalities.
Use the official logos, color palettes (Zaro Yellow, Zaro Black), and the Inter font family. Do not distort or alter the core assets.
Our voice is playful, mysterious, and meme-savvy. We're smart but not arrogant, and always authentic.
You CAN create fan art, memes, and non-commercial content. You CANNOT create hateful content or commercial products without permission.
Share your creations on social media using the hashtags #ZaroVerse and $ZARO. Your work is the lifeblood of this universe.